Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

You know the moment in a start-up’s life where, if you need to buy toilet paper, you need to check your Excel charts to see if you can afford it? Well, that’s where we are. To tell the truth, we are not checking for toilet paper, but we do consider every software/service that we decide use and need to pay a considerable amount for.

Our lead investor told us that, from his experience, giving the investment money in chunks forces the entrepreneur to think: creativity, creativity, creativity. In the beginning, I thought that Yotpo is a creative start-up by definition and we don’t need any more enforcements. Well, I don’t know what would have happened if he didn’t do it, but here are some of the creative ways and methods:

To read the full, original article click on this link: 6 Keys to Successful Bootstrapping - TNW Entrepreneur