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Georges van HoegaerdenCHAPEL HILL, N.C. - A fantastic television ad by Ally Bank, in my view best describes how Limited Partners (LPs) as the investors committed to Venture have been fooled.

In the event you have not seen the video, it shows a slick man in a business suit sitting cosily around a kids table with two little girls.

The suit then asks one girl if she would want a pony. When she replies yes, he hands her a toy pony. He then moves on to the second girl and asks her if she wants a pony, and then calls in a real pony. Clearly the first girl is upset that she did not get a real pony and complains, upon which the man replies, "well, you didn't ask."

What Pony Did You Ask for, by Virtue of Your Actions?

That is exactly what has happened to LPs in Venture who did not ask the specific questions that could have led to their success in Venture. In many cases those LPs failed to generate impressive returns in Venture because they did not know they had to ask specific questions and should have taken control of the situation in order to get the results that the sector is able to generate.

To read the full, original article click on this link: How limited partners have been fooled in venture capital many times over :: Editor’s Blog at Local Tech Wire

Author: Georges van Hoegaerden