How does the international economy measure up for
designers? Taking the Big Mac Index as an example, this mini-report
evaluates the difference in price around the world for the smallest
MacBook Pro. The results shed some light on exchange rates, purchasing
price parity, and the rise of Apple.
Last month while scanning the front page of The Atlantic Monthly for some news to share on Twitter, I came across a title that caught my eye: Big Macs, Happiness, and Economic Development.
Some pretty basic concepts, right? Well I have to admit that my first
thought when I read it had nothing to do with Ronald McDonald. Instead,
I thought immediately of my MacBook, design bliss, and Apple’s role in
the economy. What?!
To read the full, original article click on this link: The Big Mac Index for Designers and Apple Addicts | Emerald Interaction
