We have had no shortage of social media-related book reviews this year (or last year, like Anita Campbell’s review of The Digital Handshake). Now, thanks to the suggestion of a Small Business Trends book review reader, we were made aware of another book that is useful for those learning how to use social media effectively.
Enter Amber Mac. A former media strategist with Razorfish and more recently a producer of tech programs at Citytv and G4techTV, Mac has written a guide on optimizing your communication called Power Friending: Demystifying Social Media to Grow Your Business. I received a review copy, and felt that among the social media books available, it is probably one of the most accessible for small business owners wishing to improve the management of their online communications.
To read the full, original article click on this link: Power Friending Will Power Your Participation in Social Media
Author: Pierre DeBois
