Many Australian companies set their capital raising sights on California’s Silicon Valley, as the availability of venture capital funds there is much greater than in Australia. There are many reasons to seek funding in the US, and not all of them involve preparation for entry into the American market (my company, for example, is seeking funding to help us expand into the Indian, Asian and African regions instead of into the US market).
Today, a growing population of VCs in Silicon Valley hails from Australia, China, India and Singapore, among other countries. And because of this, these US-based investors are more willing than ever to invest in international companies that have a global vision. So even if your intention isn’t to move into the US market itself, the VC community there can still offer major support toward your goal of expanding in other international markets.
Last month, I was given the opportunity to participate in the G’DAY USA Australian Innovation Shoot Out — an event that connects Australian technology startups with investors and potential partners in the United States. There I received the extreme honour of being named Australian Innovator of the Year. Through the experience, I not only established valuable connections with US-based VCs — I also learnt quite a bit about the ins-and-outs of the US venture capital market.