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Recently I spoke at an event and used the word “app” in my remarks. Afterward, someone approached me and said, “I enjoyed your talk … but, can you please explain, what is an ‘app’?”

Talk about a reality check! It was like getting a bucket of cold water in my face. It was a perfect reminder of a lesson I know to be true and often preach, but in this case didn’t live up to. That lesson is: we sometimes throw about the latest tech words that we assume others will know, because we spend much time online and dealing with technology and the words are common to us. But the general population may still consider words such as “app” to be unintelligible lingo.

To read the full, original article click on this link: What the Heck is an “App”?

Author: Anita Campbell