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Every organization has a diverse group of personalities that respond differently to particular management styles. The creatives of an organization are often the group that stands out and may be misunderstood. How are creatives perceived in your company? What is the nature of the creative type, and how can they best be managed for the purposes of achieving Innovation?

First, let’s describe what creatives are like. Highly charged creative types may act out or resist when they feel restricted by the confinement of corporate culture. Some creatives may prefer to work alone, in the refuge of their own private work space until they emerge with an “Aha!” moment or solution to a vexing problem. In meetings and NPD ideation sessions, true creatives are the ones that are not afraid to ask the most challenging, thought-provoking questions to dive head-first into a problem. They do it out of sheer intellectual curiosity and the thrill of probing a conundrum – that is where they work best. It is that kind of curiosity that leads to Innovation for a business, and in turn brings profitable growth and shareholder value for the company.

 

To read the full, original article click on this link: Innovation and How to Harness the Creative Mindset | Innovation Coach