Sure, you’re active in social media, but as a responsible small business owner you know that it’s your site and your own community where you should be building your home base. This is where you direct people you meet in other outlets and it’s where you’re trying to form the real conversations and conversions, because this is the only site that you control. But how do you know that it’s working? What metrics should you measure to be confident that you’re growing a healthy community, while also pinpointing areas for improvement?
To help you get started, below are five areas I’d recommend keeping an eye on to help you benchmark and improve your on-site community.
To read the full, original article click on this link: 5 Metrics to Measure the Health of Your Community
Author:Lisa Barone
