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Founded by Rich Bendis

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Let me make one thing clear. I love entrepreneurs. I admire their creativity, ingenuity, and perseverance. I have stood in their shoes as we built out Innosight's core business and explored new geographies and offerings. I have also funded many entrepreneurs through our company's venture investment arm.

I am writing today, however, to praise corporate innovation.

Right now start-ups have undeniable sex appeal. If you ask twenty-somethings where they could go to have an impact, they will tell you a start-up. They have read the stories of Andrew Mason from Groupon and Mark Zuckerberg from Facebook, peers who have created billions of dollars in value. Having a movie made about your start-up? Sexy. Joining a faceless corporation manned by drones? Not so sexy.

 

To read the full, original article click on this link: A Call to Arms for Corporate Innovators - Bloomberg

Author: Scott Anthony