In 1989, a man came to my office and introduced himself as the vice president of development for the Del Webb Corporation. He retained my firm to prepare a master plan for their first active-adult community outside of their typical desert southwest market.
This led me to an exploration of what made a successful active adult community. I learned they required unique and distinct considerations quite different from those used in more conventional master planned communities. During the information gathering process, I toured each of the Sun City projects, interviewing staff and visiting residents to understand the qualities and features which attracted buyers and provided the lifestyle sought by retirees.
Since that initial project, I and my partners have had the opportunity to plan and design over 60 active adult communities, many of which were realized and built out over the past 10 years. We have also worked with existing active adult communities to expand or enhance their amenities and programming to remain relevant to the changing needs of the boomer resident and buyer.
To read the full, original article click on this link: What Boomers Are Choosing | Newgeography.com
Author:Joe Verdoorn
