Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

London

We’d need another book, of course, to do this justice. And where would one start?

Fonts are like cars on the street--we notice only the most beautiful or ugly, the funniest or the flashiest. The vast majority roll on regardless. There may be many reasons why we dislike or distrust certain fonts, and overuse and misuse are only starting points. Fonts may trigger memory as pungently as perfume: Gill Sans can summon up exam papers. Trajan may remind us of lousy choices at the cinema (you’ll see it on the posters of more bad films than any other font) and grueling evenings with Russell Crowe. There was a time when it looked as though he would only appear in films--A Beautiful Mind; Master and Commander; Mystery, Alaska--if the marketing team promised to use Trajan in its pseudo-Roman glory on all its promotional material (There is a funny and rather alarming YouTube clip about this.)

To read the full, original article click on this link: The 8 Worst Fonts In The World | Co. Design