As a red light district forms this year in cyberspace using new .xxx domain names, universities and other groups are mulling strategies for keeping their trademarks from becoming adult websites.
The University of Michigan took a direct approach and grabbed 21 .xxx website names, some on Tuesday when sales of XXX URLs opened to the general public. Now, no one else can use those addresses.
"This is viewed as a rational and practical step to protecting our image," said U-M spokesman Rick Fitzgerald.
To read the full, original article click on this link: Michigan universities buy XXX domain names to protect schools from adult websites | Detroit Free Press | freep.com
