Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

WHITNEY JOHNSON

"How's your book launch coming?" Bob asked me.

"Ugh. I don't want to talk about my book. Can't we just dive into working on another post about progress?" I said, trying to avoid my towering pre-publication checklist.

"Sure, Whitney. But if you're going to write about progress, you might want to make some."

Okay. Bob didn't actually say that, but he could have. Six months before publication, I found myself skittering off to new ideas rather than attending to the task right in front of me. Why was I procrastinating?, I wondered. Writing a book has been on my bucket list for years. I knew how important it was to have a successful launch, yet here I was doing nothing.

To read the full, original article click on this link: Procrastination Is Essential to Innovation - Whitney Johnson - Harvard Business Review