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Peter Arvai, center, chief executive of Prezi, a company he set up with Peter Halacsy, left, and Adam Somlai-Fischer, right, to make dynamic presentation software.

A generation of young entrepreneurs from Hungary is off to conquer the global market despite the country’s current economic troubles. Related

To Czech Industry, Everything Is Nano (May 23, 2012) Made in China, but Assembled in Bulgaria (May 23, 2012) A Slovakian Start-Up Looks to Cable for Its Media Model (May 23, 2012) Many young Hungarian entrepreneurs are trying to emulate firms like Prezi, which makes cloud-based software for more dynamic presentations. The software allows a presenter to zoom in or pan across an image, among other things. It has been adopted by more than 10 million users worldwide.

“In Budapest there is certainly a trend toward creating an innovation hub for Central Europe,” said Peter Arvai, Prezi’s chief executive, during a recent video call from San Francisco, where the company set up an office in 2009.