Thousands of great ideas flounder at the point where they need to become reality; when great thinkers and idea generators turn to the age-old problem of raising funds to kickstart their new ventures….too often they fail and give up. Getting investment is a whole different ball game to developing products and services.
So when the idea of crowdfunding first emerged, (crowdsourced fund-raising) it was embraced by entrepreneurs like sweet words of love from Juliet to her Romeo. Surely this was it, the easy answer to getting enough capital to fund your idea from like-minded individuals, without having to do all the awful bowing and scraping that raising capital normally requires. Easy? Not really, actually. Scott Steinberg, author of the book “The Crowdfunding Bible” recently shared some of his insights into the most effective way to crowdfund with Read Write Web; insights that should be required reading for anyone looking to raise money via Web 2.0.
To read the full, original article click on this link: Crowdfunding: It’s more than just having an idea and collecting the money | memeburn
