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Gijs van Wulfen

Innovation nowadays has many similarities with voyages of discovery in the past. In this blog Gijs van Wulfen walks us through practical learnings for innovation inspired by successful explorers.

“Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful. Honour and recognition in case of success.”

This advertisement ran in a London newspaper in 1913. Could you have imagined answering it? If you did, you are a real innovator. Besides you, over 1000 men did. They were hoping to be chosen for an Antarctic exploration led by Sir Ernest Shackleton. He gained fame for his 1909 expedition to the South Pole. When I read this ad in one of my travel books it struck me that 100 years later this could have been and ad for an innovation project. Innovation nowadays has so many similarities with voyages of discovery in the past.

To read the full, original article click on this link: Innovate Like Famous Explorers | Innovation Management