In “Contented Cows Still Give Better Milk,” coauthors Bill Catlette and Richard Hadden argue that your people are your biggest competitive advantage.
At its very core, the whole notion of people being a distinct source of competitive advantage hinges on the way organizations and individual leaders perceive their workforces and the nature of the employment relationship. Do you see people on the asset or the liability side of the balance sheet? Are employees an opportunity--that is, a source of strategic advantage--or a cost to be reckoned with and minimized whenever possible? Are they viewed as little more than plug-and-play cogs in the operating process? Or do you see them as real, pulsating, thinking, idea-generating, responsibility-taking assets?
To read the full, original article click on this link: How To Foster Outrageously Awesome Employee Engagement | Fast Company
