A new study published online in Entrepreneurship Theory and Practice demonstrates the importance of presentation skills to the success of entrepreneurs seeking funding from potential investors.
The study, “Preparedness and Cognitive Legitimacy as Antecedents of New Venture Funding in Televised Business Pitches,” examined data from two television shows built around entrepreneurs in search of venture capital – “Shark Tank” and “Dragon’s Den” – and determined the key characteristics of successful pitches on the shows.
To read the original article: A Sharp Pitch Critical for Entrepreneurs Seeking Funding
