To serve as many clients as possible at an affordable price point, companies strive to find the right balance of product features to appeal to the masses. Not surprisingly, they usually find that one size does not fit all. In fact, those companies that can nail "mass customization" -- the ability to provide unique and special features on core products to appeal to niche markets -- find the answer is part art, part science. Such is also the case when serving the educational needs of entrepreneurs.
We know entrepreneurs come in any number of varieties. Some are idea people, true innovators who are also able to execute on their ideas. Some are serial in nature, starting company after company, often with a mixed bag of successes and failures. Some are turnaround people, taking over established organizations in need of makeovers to survive. The list goes on. In recognition of the diverse mix of modern entrepreneurs, the Kauffman Foundation created a website, www.willitbeyou.com, to direct individuals to the resources and programs most appropriate for the stage of their companies.
To read the full, original article click on this link: Alana Muller: Entrepreneurship Education: One Size Does Not Fit All
