Last month, Amazon pulled the plug on the e-book crowdfunding site unglue.it and a number of other similar sites. Amazon says it is no longer able to support certain crowdfunding or social fundraising sites, despite the wild success of Kickstarter, which was built on Amazon’s platform. (Kickstarter still utilizes Amazon.com payments, however.)
But why? Although standout campaigns have served as great proof-of-concept for crowdfunding’s worth, like the Pebble wristwatch raising $10.2 million on Kickstarter seemingly overnight, the challenges that come along with the medium are almost too overwhelming to enumerate.
To read the full, original article click on this link: Crowdfunding: risky but rewarding | VentureBeat
