If someone asked members of your Innovation Team about "ownership" of a current initiative, would individuals reply, "Yes"?
Or would the people involved point to the team leader, the CEO or someone else - someone other than themselves? Would they reply, "No, that's his"?
I spoke recently with a CEO of a consumer products company who expressed disappointment that an idea for an exciting new wrinkle in sunglasses technology had faltered. In doing so, others had beaten the company to market.
To read the full, original article click on this link: Blogging Innovation: Ownership in the Innovation Process - Innovation blog articles, videos, and insights
Author: Robert F. Brands with Jeff Zbar
