If you want your op-ed or contributed content featured in The New York Times or, heck, Fast Company, read this (handslap!) before you even reach for your pen. Are you listening, PR?
If entrepreneurship is, as Harvard professor Howard Stevenson calls it, “the pursuit of opportunity without regard to resources currently controlled,” then business builders have a lot in common with journalists. And whereas entrepreneurs can learn much from the journalism trade itself, some of today’s top business leaders are actually participating in journalism, with enterprise-worthy results.
To read the full, original article click on this link: How To Write Thought-Leadership Pieces That Get Published And Don't Make Editors Want To Die | Fast Company
