Private Equity, funds, angel networks and broker dealers are embracing the technology underpinning crowdfunding with its standards of deal presentation and distribution channels to potential investors. According to Jouko Ahvenainen, Chairman and co-founder of Grow VC, “At Grow VC Group we work with many broker dealers to offer our platform as a service for their use. Through GrowVC they can easily transfer many offline activities and investors to an online marketplace as a strategy to get more investors and make their operations more effective.” Although crowdfunding for equity is not yet legal, the technology facilitating campaigns is widespread and already affecting millions. The layout protocols and distribution technology of these sites are what investment industry leaders want to use with the clients, investors and deals they already have. “New market infrastructure will continue to be developed that will allow for efficient and effective distribution of offerings, while embedding investor education and awareness into the process, resulting in investor protection,” says Vince Molinari of GATE Technologies. “This is the difference between capital raising and capital formation.”
To read the original article: 'Rich Man's Crowd Funding' - Forbes
