We’ve all been subjected to presentations that bombard us with an endless stream of PowerPoint slides or other forms of visual “aids.” We read a screen covered with wordy bullet points and dense text, only to forget most of it by the time we leave the room.
Visual aids such as PowerPoint, Keynote, and Prezi can add flavor to your presentation – or they can suck the life out of it. We use visuals to foster a professional image and reinforce our brand, while helping the audience make sense of our message. But the audience will only reap the benefits if the speaker steers clear of a few common pitfalls. When constructing visual media, it is best to consider the following:
To read the original article: The Pitfalls of PowerPoint
