With the an estimated 150,000 new websites and 7.3 million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money.
The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. I know that finding time is hard, and good writing is simply not what most people do. But here are some key reasons for giving it a priority early:
To read the original article: Startup Professionals Musings: 7 Reasons to Start a Blog Before Shipping a Product
