We’re all conditioned to avoid conflict and say yes, even to counterproductive requests and assignments. Janet Kestin and Nancy Vonk of creative leadership lab Swim argue for the power of no and explain why and how saying that little word can lead to longer-term success.
It was pretty much a typical Friday at Ogilvy Toronto. The whole creative department was crazy busy, when another big project dropped out of the sky. Scanning the stressed-out teams overdue for a decent weekend break, this was not the best news ever. At least this assignment was a gem, and I quickly decided the best art director for the job was Luke*--my go-to miracle worker.
To read the full, original article click on this link: The Hardest Word: Why Saying No Is Key To Your Long-Term Success | Co.Create: Creativity \ Culture \ Commerce
