In a recent
post for ReadWriteWeb, Tim Trefren, founder of Mixpanel
analytics service, writes that focusing on pageviews is no longer an
effective business strategy.
If your business sells a product online, there are other customer metrics that are vastly more valuable than mere number of visitors coming to your site.
Trefren advises paying more attention the following alternatives; these metrics should give you more useful information about your users' behavior, which you can use to develop strategies for improving your conversion rates.
To read the full, original article click on this link: Pageviews Are Dead: Here's What You Should Be Tracking Instead
Author: Bianca Male
