In an era of ever-expanding virtual teamwork, some companies (Yahoo, Best Buy, Bank of America and others) seem to have taken a Luddite’s view of the digitally-connected world. They’re smart people, so why are they bucking the future?
First, some equate ‘virtual worker’ with ‘non-contributor’. Not so! The quality of someone’s contributions to a team effort can’t be judged by geolocation. Is anyone looking at the organization as a living entity, and asking which team members are instrumental in maintaining processes, relationships, and ‘team spirit’?
