With the rise of accelerators and incubators, the increase of outside investor options and the constant coverage of funding news, the prestige of seed capital has many entrepreneurs focused on wooing investors rather than developing their business plan and strategy. Making the mistake of allocating a great deal of time and energy towards chasing down venture capital and accommodating the needs and desires of investors may ultimately detract a business from focusing on what’s actually valuable: a sustainable and desired product. (Keep in mind, resources are just a small portion of what it takes to launch a successful business.)
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To read the original article: 5 Tips for Making It as a Bootstrapped Company | Reuters