What is it that entrepreneurs most need? When I ask that question at business schools, the answer is always “money.” But when I ask it of entrepreneurs themselves, the answer is something else — and it’s always the same: “stamina.”
I’ve interviewed successful business owners around the world, and that’s always the answer I get. When you think about it, the reason is obvious. If you quit, the game’s over and you know the outcome. But if you can keep going, you still have a chance. The question is, How do you keep yourself going? The answer may surprise you.
Liz Elting, who runs Transperfect, one of the world’s largest translation companies, vividly remembers an all-nighter she and her co-founder Phil Shawe pulled for a prestigious new client: “I remember one Christmas Eve that Phil and I were doing a job for Goldman Sachs, and we were in there working through the night. When it was done, we were late (and exhausted!) for our own personal family celebrations… In the first few years, there was a lot we gave up.”
To read the full, original article click on this link: What Matters More than Money? Stamina | On Leadership | BNET
Author: Margaret Heffernan
