It was an event watched by billions around the world and one which saw Ellen DeGeneres steal Barack Obama’s spot in the Twitter hall of fame with the most retweeted tweet ever, but there’s more to the Academy Awards than statues and celebs. As part of its partnership with ratings company Nielsen, Twitter’s released a fresh batch of statistics about the awards, which give some insight into how big the conversation really was — and into its own plans to prove its worth as a second screen companion.
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To read the original article: Selfies and billions: the numbers and tweets behind the Oscars | memeburn