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If the thought of negotiating makes you weak in the knees (not in a good way), take note: It doesn’t need to hurt. In fact, there are several ways to make negotiation palatable and, dare we say, a more rewarding experience.

Whitney Johnson, cofounder of Rose Park Advisors, a Boston investment firm, and author of Dare, Dream, Do: Remarkable Things Happen When You Dare To Dream, recently explored this topic for Harvard Business Review. Here are four suggestions to make your next negotiation experience more pleasant:

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