Bill Joy, co-founder of Sun Microsystems, famously said, “No matter who you are, most of the smartest people work for someone else.” This insight is almost a tagline for the rise of online distributed innovation, commonly referred to as “crowd sourcing.” A number of scholars at Harvard Business School have gotten in on the act, studying how crowds solve problems in new product development, scientific breakthroughs, and even trying to find the tomb of Genghis Khan. Recently, Nitin Nohria, Dean of HBS, challenged some of us to apply what we have learned to a core function of the school – generating relevant, rigorous knowledge.
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To read the original article: Can You Crowdsource a Big Idea? - Tom Hulme, Matt R. Tucker, Colin Maclay , and Karim R. Lakhani - Harvard Business Review
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