We’ve seen a lot of consulting “misses” over the years — polished management products and services that fail to achieve what the clients want. Often it’s because executives recruit their consultants the wrong way.
They usually start the search sensibly — looking for recommendations from respected colleagues or friends, a reputation for cutting-edge work, a portfolio of similar jobs done elsewhere, deep subject-matter expertise, and industry experience. These are all good reasons to include a firm in your initial list of candidates. But once you’ve narrowed down the field to a few contenders and carefully read their proposals, it’s important to test them on two other dimensions:
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