The momentous decision to seek funding to accelerate the growth of your company is often followed by nagging questions: Am I raising too much capital? Too little? Just how much funding do I need?
Securing as much financing as you possibly can is a common approach — and an understandable impulse. With more capital on hand, you’ll be able to jump on new opportunities that arise so you can respond to market shifts swiftly. This can be a huge value to your company, since launching your product or update more quickly than your competitors often means grabbing more market share, which can boost revenues and raise the valuation of your company.
