The success of every startup company depends on the CEO. I can’t count the number of times I’ve heard top angels say, I’ll take an A+ founder with a B+ technology over the reverse—and they mean it. Without great leadership, companies struggle to sell products and tank as a result. Even though it is the most critical part of evaluating investment opportunities, vetting leadership is often more art than science, leaving many angels to rely on gut instinct in determining a good CEO.
