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Christina Warren

It took the original Pebble smartwatch a little over 5 weeks to raise $10.27 million. It took Pebble Time just 48 hours to top that.

Officially unveiled Tuesday, the Pebble Time broke Kickstarter records, raising its first million in just 49 minutes.

The Pebble Time is the next-generation Pebble smartwatch. It has a thinner design, a color, e-paper display and a microphone for voice replies and notes. Still, the Pebble Time remains waterproof and promises a battery life of up to 7 days.