Think networking feels dirty? Then you’re not doing it right, says Ken Morse, serial entrepreneur and chairman of Entrepreneurship Ventures, a group that offers skills workshops for business owners.
"People mistakenly believe that networking is the act of selling yourself, and it doesn’t work when you think it’s about you," he explains. "Networking is successful when the interaction is about the other person. You may be selling your company and the solutions you offer, but it should never be about you."
