Much has been written about open innovation as if it were a new idea, or that tech startups are the secret to its success. It’s a lot more complicated than that, and organizations that do it well — like Bayer, Campbell Soup, and the U.S. Agency for International Development — share at least three key approaches, as well as embrace the importance of effective communications.
I had a chance to explore the topic when I moderated a panel at the Chief Innovation Officer Summit in San Francisco last month, and here’s what the experts said:
