You may not know the name Ubisoft, but you probably know some of the company's franchises: Prince of Persia, Splinter Cell, Ghost Recon, Rainbow Six, Far Cry, Rayman, Raving Rabbids, Just Dance, or Assassin's Creed. The latter will become more well known with the December 2016 release of an Assassin's Creed film produced by and starring Michael Fassbender.
Yves Guillemot This game developer and publisher is based in France, though it has dozens of studios all over the world. It had €1.46 billion ($1.63 billion) in revenue in its last fiscal year. According to the company, it has sold over 500 million games. Fast Company spoke with CEO Yves Guillemot about how the company embraces risk to survive. Here are the ways Ubisoft uses bold choices to operate and succeed.
