In the 1970s, entrepreneurship was absent from business schools. The few schools that offered something in this area called it “small business.” Really glamorous, right?
From this zero start, entrepreneurship has become a must-have in every business school even though it is mostly regarded as a stepchild and is usually a part of the management department, rather than being in its own department. And when it is lodged in management, the other departments treat it with benign neglect, if not outright condescension. Entrepreneurship includes venture marketing, venture financing and venture leadership, i.e., the entire business. But in today’s compartmentalized business schools, there is no good fit for reality.