You know what a clown car is, right? It’s a circus act where a very small car motors to the middle of the ring, its doors fly open, and out tumble dozens of clowns from a space seemingly no larger than a glove compartment.
My public presentations are often clown cars, I’m afraid, stuffed with with ideas, numbers, concepts, and clever quotes that stun the audience like a blow from a maul. I realized the error of my ways as I read Nick Morgan’s recent blog on why it’s so difficult to retain information given at a presentation.
Not only do presenters try to present too much, but the audience is easily distracted by that jerk’s ringing cell phone, the crazy typo on your title slide, and the smell of lunch being set up in the next room.
To read the full, original article click on this link: The One Idea Presentation | The View from Harvard Business | BNET
Author: Sean Silverthorne
