BEFORE WAZE, THE popular GPS-based traffic and navigation app, drivers simply hoped for the best when they got into their car. Travelers had no easy way to know if they were about to hit a traffic jam on their way to a doctor’s appointment or find their normal route home closed for construction. Born out of a community-based project in Israel, Waze fundamentally changed how people get from Point A to Point B by allowing users to share real-time information about everything from traffic patterns to potholes to road construction, helping other users navigate these hazards. Never before have people been able to share and access real-time traffic and map information all in one place, with just a few clicks.
