Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

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CEOs like to say that their employees are the business, but a healthy business actually adds up to more than the sum of the skills and talents of each individual it hires. Underlying the success (or failure) of the business is the culture that determines how the people in the team interact with each other, clients, and other stakeholders, as well as how they behave and perform in the workplace.

Whether the leadership team tries to actively shape the culture or not, each organisation develops a set of values, beliefs, attitudes and behaviours shared among most people in its extended workforce. Culture isn’t synonymous with the rules, policies, values, vision statements and procedures in your employee handbook and contracts, but it will be influenced by them.