Investing in a mobile app or mobile websites for your small business? The decision here has always been tricky, especially since each has its own pros and cons. So here are 8 differences between mobile apps and mobile websites you should consider when developing any mobile marketing strategy.
Mobile Apps and Mobile Websites
Mobile Website Casts the Net
Wider A website has a broader scope than apps, which can be used only if you download and install it first. In fact, 80 percent of all searches are made on a mobile device. However, browsing websites requires internet connection, so you can’t use them anytime.
