I’ve spoken before about our desire at Upfront Ventures to fund really big ideas that solve hard problems, are science led and if successful will both have a positive effect on people’s lives as well as make great financial returns. We’re not Pollyannaish about this. We believe that it is incrementally harder to differentiate on simple Internet products or mobile apps and while great companies are built doing this, our goal as a fund is to try and fund things that can be 100x returns if they work. In short, we’re after venture returns.
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