Innovation ecosystems involve many hopeful and inspired people along the journey of bringing an idea to life. There are serial entrepreneurs, incubators, startups, seed investments, venture capital, accelerators, labs, governments, and support services galore to help companies with the latest whiz-bang idea. Like bait on a hook, magazines like Entrepreneur and Fast Company bombard aspiring business people with the happy and ambitious phrases defining what you should do or be to create the next best disruptive invention:
