On May 16, the final rules to permit equity crowdfunding that were adopted by the U.S. Securities and Exchange Commission (SEC) under Title III of the Jumpstart Our Business Startups (JOBS) Act finally took effect. Under the new rules, companies now are permitted to raise up to $1 million in crowdfunding offerings during any 12-month period from all investors, including unaccredited investors. The new rules fundamentally affect the ability of startups and emerging growth businesses to reach out to the public in their efforts to raise capital.
