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Debbie Sterling, founder and CEO of GoldieBlox.

In 2012, Stanford-educated engineer Debbie Sterling founded toy company GoldieBlox to encourage young girls to start tinkering with toys and building machines.

The first-time entrepreneur is catering construction toys to young girls in an effort to raise the percentage of female engineers in the world, which currently stands at just 14%.

So far, GoldieBlox has sold more than 1 million narrative-driven construction toy sets, created an award-winning mobile app, and landed a coveted $4 million Super Bowl spot for free.

Image: Courtesy of GoldieBlox - Debbie Sterling, founder and CEO of GoldieBlox.