Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

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Instructor: Bill Reichert, Managing Director, Garage Technology Ventures, venture capital investor, serial entrepreneur, author, and creator of The Art of Startup Finance.  

This workshop walks entrepreneurs through the nine elements of the business model, starting with the Value Proposition.  Entrepreneurs will be asked to articulate their current hypotheses for each element, and then connect the elements in their “Business Model Formula,” the financial model that converts their words into economics. 

During the workshop, participants will learn:

  • The nine key elements of the Business Model Matrix
  • The limitations of the "Business Model Canvas”
  • Why most business models are doomed to failure
  • How to test, iterate, and validate the business model elements
  • How to convert the business model into a financial model
  • Questions investors will ask about the business model